The Perth numbers that shape investment loan leads
Perth's median dwelling value was $999,987 in August 2026, up 15.6% over the year and 0.8% lower in the month, on Cotality's index. The gross rental yield is 3.9%. Investors from other states are following the migration: Western Australia gained 10,419 people from other states in the year to December 2025, and its population grew 2.2%, on the ABS population release.
Since February 2026 APRA has capped loans at six or more times income to 20% of new investor lending. The RBA's investor data found around one in five investors already above that ratio in 2021. In Perth, with an average owner occupier loan of $720,000 on the ABS lending indicators, the ratio decides more investor enquiries than intent does.
What a Perth record carries
Beyond the fields every record carries, a Perth campaign for this lead type captures the details that decide the first call.
- First investment, adding to a portfolio, or refinancing an investment loan
- Existing debts, including the home loan, so the ratio can be estimated before the call
- Income type and whether the enquirer is self employed
- Target suburbs in Perth or elsewhere, and whether the property is chosen
- Structure in their own words: personal name, trust or super fund
- Time stamp and consent record
What is checked in Perth
Every enquiry is phone verified by SMS, checked against records already sent to you and screened on finance with up to 98 data points before delivery. Of high income property enquirers we measured, 51.8% fail on finance. Fewer than 5% of leads cleared by the PrimeProof screen do. A lender still decides.
Who this is not for
Brokers whose panel has little investor appetite. A rising Perth market still produces investor enquiries that fail the ratio, and the screen removes them before delivery, but the ones that clear need a panel that will write them.
Pricing
A fixed cost per verified lead agreed before the campaign runs, no retainer, no lock in. Every record is exclusive to you and delivered live into your CRM. Invalid leads are reviewed within five business days and replaced or credited when confirmed.