Construction loan leads: build and house and land enquiries

Construction loan leads are enquiries from people who plan to build, or to buy a house and land package, and who have asked a broker to arrange the loan. PrimeLeads runs construction campaigns against your criteria and delivers verified records live into your CRM. A construction enquiry has more moving parts than a purchase, so the record asks about them before you call.

What is being built

Building starts have slowed. The ABS counted 48,012 dwellings commenced in the March quarter of 2026, down 11.2%, of which 27,658 were new private houses. Approvals are running ahead of starts: 17,687 dwellings were approved in July 2026, 10,199 of them private houses, according to the July approvals release. Business lending for construction ran at $12.5 billion in the June quarter on the ABS lending indicators.

The gap between approvals and starts is where a broker's construction enquiries sit: people with a block or a contract who have not yet found the finance.

What a construction record carries

A build loan is assessed on the land, the contract and the borrower together, so the record covers all three.

  • Land: owned, under contract, or part of a package
  • Builder named, and whether a fixed price contract exists yet
  • Estimated build cost and the deposit or equity available
  • Whether this is the enquirer's home, a first home, or an investment
  • Employment type and existing debts
  • Timing, plus the time stamp and consent record

Where construction enquiries go wrong

The usual failure is not the builder. It is serviceability on the combined land and build figure, worked out late. The PrimeProof screen runs before delivery. On leads that clear it, fewer than 5% fail on finance, against 51.8% of the high income property enquirers we measured. The screen is not an approval, and a lender still decides.

Related lead types

First home buyers building under the expanded guarantee scheme are covered under first home buyer leads. Investors building to hold belong under investment loan leads. People who need to settle land before a sale completes are a bridging question, covered under bridging loan leads.

How you buy them

Set the criteria, including states and whether house and land packages count. The price is a fixed cost per lead agreed before the campaign runs, with no retainer and no lock in. Every record is exclusive to you. Invalid leads are reviewed within five business days and replaced or credited when confirmed.

Get lead pricing