Mortgage lead types and buying guides
Each guide below covers one kind of mortgage lead, or one part of buying them. Read the one that matches the decision in front of you. If you are still working out what a lead record should contain, start with the overview of mortgage leads and come back here.
Questions that come up while comparing suppliers have their own short answers under questions brokers ask.
Exclusive mortgage leads, and what exclusive has to mean
Exclusive mortgage leads go to one broker and are never resold. What exclusivity should cover, how to check it, and where shared leads fall down.
Qualified mortgage leads: what the check covers
Qualified mortgage leads are only as good as the checks behind the word. What PrimeLeads checks before a lead is sent, and what it cannot promise.
Mortgage refinance leads for Australian brokers
Mortgage refinance leads explained: what a refinance record carries, why it is a different conversation from a purchase, and what to check before you buy.
Buy mortgage leads: how the purchase works, step by step
Buy mortgage leads from PrimeLeads in five steps: agree the criteria, fix the price per lead, connect your CRM, start small, and flag anything wrong.
First home buyer leads for mortgage brokers
First home buyer leads with the deposit and borrowing questions asked before delivery. What the record carries, why the scheme changes matter, and what is checked.
Investment loan leads: investors who can service the debt
Investment loan leads from property investors who asked a broker to call, screened on serviceability before delivery. What the record carries and what changed in 2026.
Construction loan leads: build and house and land enquiries
Construction loan leads from people building or buying house and land, with the builder, contract and land questions asked up front. What the record carries.
SMSF loan leads: trustees who want to borrow inside the fund
SMSF loan leads from trustees who want to borrow inside a self managed super fund. What the record carries, the size of the sector, and what is checked first.
Commercial loan leads: business owners borrowing against property
Commercial loan leads from business owners buying premises or borrowing against property. What the record carries, the size of the market, and what is checked first.
Debt consolidation leads: homeowners folding debt into the mortgage
Debt consolidation leads from homeowners folding cards and personal loans into the mortgage. What the record carries, the card debt behind it, and what is screened.
Cash out refinance leads: homeowners releasing equity
Cash out refinance leads from homeowners releasing equity for a renovation, a deposit or a business. What the record carries, where the equity is, and what is checked.
Low doc home loan leads: self employed borrowers
Low doc home loan leads from self employed people and contractors who cannot show payslips. What the record carries, how many there are, and what is checked.
Fixed rate expiry leads: borrowers whose fixed term is ending
Fixed rate expiry leads from borrowers whose fixed term is ending and who want a broker to review the rate. What the record carries and why the pipeline has changed.
Bridging loan leads: owners buying before they sell
Bridging loan leads from owners buying before they sell. What the record carries, how long homes are taking to sell, and what is screened before delivery.
Home loan pre-approval leads: buyers who want their limit first
Home loan pre-approval leads from buyers who want to know their limit before they bid. What the record carries and why the first hour decides them.