Melbourne mortgage refinance leads: refinancers in a falling market

Melbourne mortgage refinance leads are enquiries from Melbourne and the rest of Victoria who have asked a broker to call about refinancing. PrimeLeads runs Melbourne campaigns against the criteria you set, screens each enquiry before delivery, and this page sets out what the city's own numbers do to this lead type.

The Melbourne numbers that shape mortgage refinance leads

Australians refinanced 162,225 home loans in the June quarter of 2026 on the ABS lending indicators. With Victoria's average owner occupier loan at $664,000, a Melbourne refinancer has a real saving on the table from a rate move.

Values fell 4.7% over the year, so equity is thinner than owners who bought recently believe. Melbourne's median dwelling value was $786,718 in August 2026, down 4.7% over the year and 1.1% lower in the month, on Cotality's index. The cash rate at 4.35% is the other half of the arithmetic a Melbourne refinancer has already done.

What a Melbourne record carries

Beyond the fields every record carries, a Melbourne campaign for this lead type captures the details that decide the first call.

  • Current lender, balance and the rate they are on
  • Purpose: rate, cash out, consolidating debt, or a fixed term ending
  • Employment type and existing debts
  • Owner occupied or investment
  • Suburb or region of Melbourne
  • Timing in their own words, and the consent record

What is checked in Melbourne

Before a Melbourne record reaches your CRM it has passed three checks. The mobile was verified by SMS, the record was matched against everything already sent to you, and the enquiry was screened on finance with up to 98 data points. Of high income property enquirers we measured, 51.8% fail on finance. Fewer than 5% of leads that clear the screen do. The screen is not an approval.

Who this is not for

Brokers who cannot call back fast. A Melbourne refinancer is comparing lenders the same afternoon, and the bank they are leaving will counter.

Pricing

The price is a fixed cost per verified lead, agreed before anything runs. There is no retainer and no lock in. Records are exclusive to you and arrive live in your CRM. A lead that turns out to be wrong is reviewed within five business days and replaced or credited when confirmed.

Get lead pricing